Top 5 Health and Fitness Apps in Kenya for Q1 2022

In the first quarter of 2022, the health and fitness app market in Kenya showcased impressive performance metrics. Here is an overview of the top 5 apps based on their downloads, revenue, and active user trends.

Flo Period & Pregnancy Tracker experienced fluctuating weekly revenue, peaking at around $1.4K in the week of February 28. Downloads were highest in early February, reaching nearly 6K, while active users saw a steady increase from 66K at the start of the quarter to approximately 71K by the end of March.

Strava: Run, Bike, Hike showed a steady weekly revenue trend, with a notable spike to $626 in mid-March. Weekly downloads were relatively stable, averaging around 400 to 500, and weekly active users hovered around the 12K mark throughout the quarter.

Workout Planner Muscle Booster saw its revenue peak at $574 in the week of January 31. Download trends were quite dynamic, with a high of over 6K in late January. Active users increased significantly from about 6K at the beginning of the quarter to over 12K by the end of January, maintaining a strong engagement throughout.

Calm had a modest revenue peak of $433 at the end of January. Downloads were consistent, generally ranging between 300 and 400 weekly, while active users remained steady around the 3.5K mark for most of the quarter.

BodyFast: Intermittent Fasting experienced a peak revenue of $374 in early February. Downloads saw significant fluctuations, with a high of over 2.3K in the same period. Active users increased from about 1.3K at the start of the quarter to nearly 4K in early February, showing strong engagement.

For more detailed insights and trends, explore the data on Sensor Tower.